A FamouS ShoE of All-TimE!

Chuck Taylor All-Stars, or Converse All-Stars, also referred to as "Chucks," ' are canvas and rubber shoes produced by Converse. They were first produced in 1917 as the "All-Star," Converse's attempt to capture the basketball shoe market. They were not particularly popular until basketball player Chuck Taylor

adopted them as his preferred shoe. He was impressed with the design so he became the shoe's leading salesman. After proposing a few changes to the shoe, the shoe got its current name and Chuck Taylor's signature on its ankle patch. Although classic black is the most popular, Chuck Taylor was himself known to prefer unbleached white high-tops (known in his day as simply "white").

Consumers demanded more variety from the shoe - particularly with respect to colors in order to match basketball teams - so colored and patterned shoelaces became popular to complement the two colors, black and white, available before 1966. Afterwards, more colors and styles became available. Low-top or "Oxford", high-top, and later knee-high, versions were produced. More materials were offered for the construction, including leather, suede, vinyl, denim, and hemp. Some versions of the shoe were offered without laces, held up instead by elastic. These new versions of the shoe were also co-designed by Chuck Taylor, just before his death in 1969.

Chuck Taylors saw another upswing in popularity in the early 1990s. Some may attribute this growing trend to a higher awareness of such fashions as grunge -- an outgrowth of some of the same rock-oriented youth cultures that have kept an affinity for the shoes since (at least) the late '70s/early '80s punk and new wave eras.

The recent increases in numbers of colors may also have led to the market for Chuck Taylors growing, due to various owner- or factory-based customizations of the shoe through color, use of stylized shoelaces, and through drawing or writing on the rubberized parts. The customization of Chuck Taylors is highly popular with the rock scene, especially, but not limited to, teenage girls, with many drawing/writing on the shoes, putting mismatching laces in the shoes, or wearing odd shoes (often two differently colored Chuck Taylors, or a Chuck Taylor and a different shoe) -- all styles fairly common among wearers of the shoes over the past three decades. However, the original trend of wearing the low-rise shoes (in white) and writing on the rubberized part can be traced back to early as 1972, with the height of the fashion amongst junior high school girls being between 1973-1975. In addition to writing on the shoes, young girls in some areas also interlaced ordinary jingle bells onto the laces, making jingling sounds whenever they walked down the corridors of their local junior high schools.

source: www.wikipedia.com, www.yahoo.com